Start Your Own Company

Who Should Take This Course

Starting a business is not easy. This course will show you a systematic way to prepare for the leap so that you maximize your chance for success. You don’t need to have everything lined up perfectly before you launch a company, but you need to know what you’re aiming for so that you get on as safe a path as possible. This course shows you how to use entrepreneurship to make your life feel more secure and less vulnerable to the whims of other people.

If you’re a person who wants control over your life, this course is for you. Also, if you think of ideas all the time and you’re frustrated that you don’t implement any of them, this course is for you.

Why You Should Take This Course

The best way to get control over your life is to start your own company. You make your own hours and you get to implement all your good ideas. The problem, of course, is that starting a company is really hard—but this seminar will show you how to do it.

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Start Your Own Company

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Penelope Trunk

Quistic is the fourth startup Penelope has founded. Each company she built was focused on a community. Her own career path has had twists and turns and frequent freelancing, which she documents on her blog, which reaches more than one million readers a month. Inc. magazine called Penelope “the world’s most influential career coach.”

What People are Saying about this Course:

I really appreciate the time you took for the seminar this week. I learned a lot—and even if I don't end up starting my own business it will certainly help me relate better with clients of my current company, most of whom are serial entrepreneurs.

Jennifer B.

The '10-slides' is really exciting. It's making me rethink my ideas and work them into products. Yes!

Lynn L.

Many thanks to Penelope for the topic selection, the great responses and the information. Although a bit chaotic at first, it turned out to be fun and really valuable. I loved the sessions!

Karen P.

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Some people have tons of ideas. Some people have not even thought of their first idea. The key to generating ideas is setting parameters for ideas, because it’s much easier to think of something out of the blue when you have clear guidelines. You will learn Penelope Trunk’s process for generating hundreds of ideas each year. You might even get an idea that you can run with.


The best tactic might be to get a business idea that does not require you to raise money. Penelope will show you how to do that. But she’ll also show you a simple checklist for coming up with a business that will get funded. Nothing is certain in the world of entrepreneurship, but this checklist is a pretty safe bet: do everything on the checklist and you’ll get funding.


You already know the research that says most entrepreneurs fail. But do you know the research on what makes entrepreneurs succeed? According to the Darden School of Business, success depends on surrounding yourself with the right people. In this session, learn how to identify the right people to work with and how to convince them to work with you.


This session will show you how to make the final leap. But before that, Penelope will help you decide if entrepreneurship is right for you. It’s a big trend right now, but to be honest, it’s not right for a lot of people. It’s just that people who are accustomed to being successful at what they do assume that they should start a company. Learn how to figure out what’s right for you.


Penelope answers the most common questions on entrepreneurship.